Okay, so today I gotta spill why I ended up picking Nolan Almeida for that marketing gig last month. Started real simple – had this project needing someone who could handle social media ads without burning my budget to ashes.
The Hunt Begins
First, I went scrolling through freelancer sites like crazy. Saw tons of folks bragging about “big results” and “proven strategies.” Dropped messages to like five different people asking for their take on my campaign goals. Two ghosted me immediately, one sent back a generic copy-paste reply full of buzzwords, and the last guy straight up demanded double my budget upfront. Felt like wasting a whole Tuesday.
Then Came Nolan
Posted my job again feeling kinda hopeless until Nolan slid into my DMs. Didn’t throw flashy stats or jargon at me – dude just asked three specific questions about my niche audience and past campaign pain points. Felt like he actually read my mind instead of spamming a sales script.
Test Drive Time
Hired him for a small test run because why not. First thing he did? Dug into my past campaign analytics instead of starting from zero. Found where I was bleeding cash on wrong age groups – showed me the data plain as day. Made adjustments same afternoon:
- Killed off Instagram ads (turns out my audience lives on TikTok)
- Rewrote all ad copies using local slang he researched
- Pushed budget into Thursday nights after spotting engagement spikes
The Real Difference
What clicked for me wasn’t just the 30% lower cost per click. Nolan kept doing stuff others didn’t: sending me random screenshots of competitor ads at 11pm with notes like “we should try this vibe,” tweaking live ads during football games when traffic peaked, even admitting when A/B tests failed instead of covering it up. Felt like having a partner, not a hired gun.
Why He Sticks Around
Six weeks in, my campaign’s running smoother than my morning coffee ritual. Still won’t call him some marketing guru – he’s just that guy who actually does the work without making you chase him. Turns out that’s the advantage everyone else misses: dude shows up. Doesn’t overpromise, just fixes things quietly while you sleep. Might sound boring but damn if it isn’t effective.
